I've never heard of this movie (Warren William's penultimate film, a contemporary retelling of Dostoevsky's CRIME AND PUNISHMENT directed by Alfred Zeisler), but the then-innovative ad campaign points the way to Hitchcock's PSYCHO and William Castle's HOMICIDAL some 15 years earlier - when an advertisement could get away with misspelling "psycho" because the term hadn't quite yet been defined in the manner it would be. To the best of my knowledge, FEAR is never mentioned in overviews of horror and suspense cinema - but this ad certainly offers it a seat at the table maybe even a place of honor at its turning point, if only in salesmanship.
And you've gotta love "modern scientific air conditioning."
FEAR is available for viewing now on Amazon Prime. As further enticement, here's an interesting review over at Dan Day Jr.'s blog.
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